HE’S
GOT IT!
Matthew Sutcliffe from
Westrow’s 18 Thornton’s Arcade salon – one of seven stylish salons the brand
has across Yorkshire – has been proving his worth in the haidressing
industry this year with a whole host of accolades.
Earlier this year Matthew
proved his ceative prowess by scooping the
top spot, along with Lauren Elliott from Westrow West Park, at the prestigious
57th annual L’Oréal Colour Trophy Grand Final at the opulent
Grosvenor House Hotel, Park Lane, London.
The
fabulous finale at the spectacular event was attended by more than 1,000 of the
hairdressing industry’s most prolific and accomplished figureheads, where their
award-winning model look captured the attention of the judging panel through
their flawless merge
of immaculate hair colour and beautiful finish, alongside editorially-inspired
make-up and stunning catwalk-inspired styling. Each element worked in synergy
and truly reflected their awareness of key current fashion trends.
Adding to his covetable trophy portfolio, Matthew also took the title of the IT Guy on Creative HEAD’s 2012 IT List – the national awards event for hairdressers aged 30 or under, sponsored by ghd. Hosted by comedian Seann Walsh at the breathtakingly beautiful Royal Courts of Justice in central London, Matthew took his trophy to a standing ovation by an audience of some of the biggest names in hairdressing and high fashion, the perfect addition to his 2012 L’Oreal Colour Trophy award.
Recognising and rewarding a
male star in the making, Matthew has proven to be a white-hot name excelling in
all aspects of his career and demonstrating unparalleled passion and skill.
From rising through the salon ranks to being in demand backstage at a whole
host of shoots and shows, as The IT Guy victor, Matthew has proven he’s a fashion
force to be reckoned with and is destined for industry greatness.
Matthew’s presentation was
described by one of the judges as: “An amazing presentation with great
attention and screaming personality. Matthew’s approach to and execution of
work is outstanding.”
Matthew is also
finalised in the Fellowship for British Hairdressing’s FAME Team. The
Fellowship Academy of Merit and Excellence (FAME) Team are selected annually to
promote a new generation of bright young hairdressers. Nominated exclusively by
Fellowship members, the potential team members undergo a rigorous selection
process that starts with a nomination from a Member of The Fellowship and
includes photographic work, a test of the candidates' ability to recreate their
photographs under time pressure, a detailed CV, an in-depth interview, a
haircut, a long hair assessment and a 2-minute live demonstration of their
hairdressing skills onstage.
